You’ve Lost Another Job...
We’ve all been there. Your quote came in at $45K. Your competition? $25K for the same job.
You’re wondering how they managed it, and you’re tempted to drop your prices to compete.
Let me show you a better way...
Those cheap quotes might work on uneducated clients. But here’s what the clients don’t see coming...
I See It All The Time
Plenty of renovation quotes look cheap because they're missing:
- PC items allowances
- Painting costs
- Structural repairs
- Site cleanup
And guess what? The client needs ALL of these things, no matter who they choose.
Tell me, who in their right mind doesn’t want their house painted after it’s been renovated?!
Let’s Break It Down
On a typical bathroom renovation:
- "Bargain" Quote: $15K
- Plus painting: +$3K
- Plus PC items: +$8K
- Plus repairs: +$5K
- Plus cleanup: +$2K
- Real Total: $33K
That "cheap" quote just got expensive. Here’s what happens next ->
Cheap Quotes, Bitter Feelings
When you hide the real project costs:
- The client feels blindsided and upset as the “unexpected” costs pile up
- They fight you on every variation
- Every client call becomes excruciating
- Projects end with bitter feelings
- Your reputation takes a hit
Want to keep the client happy? Now you’re compromising on price and cutting corners. Project quality takes a nosedive, and so do your margins.
But I promised you a better way, and here it is:
A ‘No Surprises’ Pricing Policy
You need to be completely transparent with your clients from day one. Walk them through every cost and explain why each one is necessary.
Help them understand that while your quote might be higher, it's actually saving them stress and surprise costs later.
Here’s what your quote should include ->
1. Realistic PC item allowances
- Base these on quality builder's range products. Give your client a clear figure. Show you understand the real costs of quality materials.
- I typically allow $4-5K for bathroom fixtures or $5-15K for kitchen appliances.
2. All Finishing Works
- Don't leave out the details that transform a project from good to great. Include painting, tiling, waterproofing and trim work in your price.
- Remember: clients expect a complete job, not a partial solution.
3. All Visible Repairs
- Address structural issues you can see during inspection - water damage, termite problems, or outdated wiring.
- Be clear on what's included and what might need investigation once works begin. This protects you and your client.
4. Cleanup and detailing
- Factor in site cleanup, rubbish removal, and final detailing.
- I always include a professional clean at completion. It's a small cost that makes a huge difference to client satisfaction. Show them you care about the finished product.
The Results Speak For Themselves
Here’s what putting more effort in at the quote stage gets you:
- No more awkward conversations
- Happier clients who trust you
- Better reviews and more referrals
- Higher quality jobs
- Less stress during projects.
The best part? You'll win the RIGHT jobs with the RIGHT clients. Because you’re creating a sustainable business built on trust.
Put in the extra effort upfront. Win client trust. That's how you beat the low ballers.
Thanks for reading!
Cheers,
Josh